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Our Founders Website -> Locate A Certified Roof Cleaner | Roof Cleaning Institute Of America -> General Public Discussion -> Roll call for Angie's List Super Services Awards for 2013
Post Info TOPIC: Roll call for Angie's List Super Services Awards for 2013
Central Iowa Roof Cleaning


Certified Cedar Shake Roof Cleaning Specialist

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RE: Roll call for Angie's List Super Services Awards for 2013
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Apple Roof Cleaning Tampa FL (813) 655-8777 wrote:
Roof Cleaning Katy Texas (281) 392-2304 wrote:
Roof Cleaning Northern Virginia (571) 250 9650 wrote:
Roof Cleaning Katy Texas (281) 392-2304 wrote:

Katy Memorial Roof Cleaning & Power Washing got the power washing and roof cleaning service awards again this year for the 8th time.  Ad spot cost us $3,320 (the Houston Texas metro area is a big city) this year as it keeps getting more expensive but at 874% ROI, I am not complaining.  It brought us 53 new customers, which means that for each customer it cost us $63.  Of those 53 customers it netted us a little over $32,000 or approx $28, 680 profit.  Whenever you advertise you have to be consistent with your advertising and monitor your %ROI to keep track of what you are making from that advertiser. 0% means that the ad paid for itself with no profit.

You get service awards based upon what the customer gives you credit for whether it be power washing, roof cleaning, window washing, etc.

 

Well done Marcus.  Do you have any how much business you may have received from A.L. without the advertising?  This will change your ROI results drastically.  Glad to hear that your business continues to do great!

 That was just the figures from the customers that responded to the paid advertising.  The unpaid advertising was at 56% ROI.  That is when a customer finds you on their website, however when you pay you are placed a the front of the list.  Therefore it is hard to distinguish between unpaid vs paid advertising.

 Exactly! and here in Tampa, you will be faced with companies new to cleaning roofs, with many many more "good reviews" then yourself, all because they cleaned windows, or pressure washed some driveway.

You can be at the top of the list, IF you pay, but no matter if you pay, or not, you can't stop customers from seeking out the company with the best "reviews".

 

 

 Good point Chris.



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Sullivan Roof Cleaning, Inc.

6595 N.E. 12th Ave

Pleasant Hill, Iowa 50327

515-971-1430

www.sullivanroofcleaning.com

www.cedarroofclean.com

Serving The Greater MidWest For All Your Cedar Roof Cleaning
Roof Cleaning Northern Virginia (571) 250 9650


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Not exactly.  The only way a consumer will see the number of all reviews, regardless of service, if if they search on your company name, *or* if they change the pull down selection to 'all categories'.

For example if I search roof cleaning Tampa and see Apple Roof Cleaning, it will reveal only the number and summary of roof cleaning reviews.  If I search pressure washing Tampa, the same will occur for the pressure washing related reviews.  For either example though, the consumer has the option to change from specific categories (roof cleaning, pressure washing etc) to all categories.  It's takes manual intervention for a home owner to see ALL reviews.



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American-ProTech 
Proudly serving Northern Virginia, DC, Maryland and Atlanta
 (571) 250-9650 VA
 (240) 398-3800 MD
(404) 858-4888 Atlanta GA
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